Gucci and Tom Hiddleston Are Teaming Up to Sell You Suits

Well this makes a whole lot of sense.

Would-be Bond, soon-to-be Taylor Swift lyric, and Night Manager star Tom Hiddleston has many talents and chief among them, as far as we're concerned, is his uncanny ability to wear a suit really f#@king well. And to be clear, we're not grading on Hollywood actor curve here. Hiddleston's innate ability to look great in sharp tailoring has earned him a place among modern day suiting gods like Lapo Elkann and Ryan Gosling—guys who know how to harness the power of some well-cut lapels.

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So it shouldn't come as a total surprise that Gucci, a.k.a. the world's hottest label right now, has tapped Hiddleston as the face of their latest tailoring campaign. If anything, it's just even more evidence that designer Alessandro Michele knows exactly what he's doing, whether that's slapping an en fuego cat on a Cruise 2017 T-shirt or calling on one of our favorite actors to flex in the house's luxury tailoring offerings. And oh how Hiddleston flexes.

Shot by lensman and now-longtime Michele collaborator Glen Luchford in a mansion belonging to famous artist, set designer, and curator of all things stylish Tony Duquette, Hiddleston shows off Gucci's 2016 spins on power suiting, a lineup that counts foulard prints and hot pink piping as common as some boardroom-level windowpane peak lapels. And, because it's Gucci and Michele's world where anything—from serpentine appliques to studded and fringed loafers—goes, Hiddleston is joined (if nearly upstaged) by some seriously well-groomed Afghan hounds. But if you're looking for the real star of these snaps, look no further than the anything-but-ordinary tailoring on display:

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Up Next: How to Make Your Suit Look Like It Came from the Pages of GQ



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